About Jackie

My career spans both public relations and journalism, two fields that approach story from different directions.

In public relations, I learned how stories are shaped, positioned, and communicated to audiences. As a journalist, I developed the ability to listen deeply, uncover patterns, and recognize the deeper narratives that exist beneath surface messaging.

Over time, I realized that the most powerful work happens at the intersection of these perspectives.

Today, I combine strategic positioning with narrative discovery to help experts, founders, and mission-driven businesses clarify the story behind their work so their messaging, positioning, and visibility feel aligned rather than forced.

Rather than beginning with tactics or marketing plans, my work starts earlier, at the level of identity and narrative clarity. When that foundation becomes clear, communication becomes simpler, strategy feels more natural, and growth begins to align with purpose.